Kalaari Capital roped in Good Glamm Group Co-founder Priyanka Gill as venture partner. Moreover, she will be elevated to the position of chairperson at Good Media Co, it operates the group’s digital media business..

Gill joined Good Glamm acquired the content community platform PopXo, after which Gill joined the group in 2020. She was already part of CXXO, an initiative by Kalaari Capital to support companies led by female founders. The venture capital firm has extended its relationship will Gill with appointing her as lead of the initiative.

Headwinds In The Space

The ecommerce space has been going through headwinds amid funding crunch and increasing burn rates for retaining consumers. The group is expected to record a slower rate of growth this fiscal year.

The group is primarily divided into three segments: the Good Brands Co- operates D2C brands in the beauty and personal care segment; Good Media Co- operates digital media firms like PopXo and Miss Malini; Good Creator Co- operates influencer firms like Plixxo and Winkl.

The firm has continued acquisition streak, it acquired another mother and baby care firm The Moms Co.

The company’s net loss surged to Rs 273 crore in the fiscal year ending March 2022, with operating revenue of Rs 240 crore. Financials for FY23 have not been submitted yet. The Good Glamm Group is backed by investors such as Prosus, Bessemer Venture Partners, Accel and Trifecta Capital.

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