Vaaree, a home furnishings, decor, and accessories marketplace raised USD 4 million in seed funding led by Surge, Peak XV’s (formerly Sequoia Capital India & SEA) rapid scale-up program, which included participation from PeerCapital, All In Capital, and Better Capital.
The new funding will accelerate investments in hiring and enhancing the user experience for its online platform.
Based in Bengaluru, Vaaree was founded in February 2022 by Garima Luthra, Pranav Arora, and Varun Vohra. Within a year of launching its online operations in May 2022, Vaaree’s offering grew to over 20,000 products, and has delivered more than 150,000 products to homes across India.
Varun Vohra, Co-founder, Vaaree, said, “We have got great traction and response online, and now we’re poised to make an even greater impact with our first physical store in Bangalore. With the infusion of this latest round of funding, we’re set to catalyse growth across various fronts — from expanding our team to investments in cutting-edge technology and AI applications. This will bolster critical areas including curation, merchandising, supply chains, seamless omnichannel experiences, and unwavering support for countless households nationwide.”
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