General Atlantic, Others Invest $85 Mn In Pixis


A provider of contextual codeless AI (artificial intelligence) infrastructure startup Pixis (formerly Pyxis One) has secured USD 85 million in its Series C1 funding round. After this round, the startups has raised a total of USD 209 million.

The new and existing investors who participated in the funding round include Grupo Carso, General Atlantic, Celesta Capital, and Chiratae Ventures.

According to the company, the fresh funds will be used to deepen its AI capabilities, accelerate global expansion, invest in R&D to refine and launch a generative AI-powered creative studio, and build strategic product and business partnerships.

Pixis develops AI technology for marketing. It has a suite of products that help brands with targeting, optimisation, and creating AI-generated creative assets like images and videos.

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